WHITEbIRD
Driving growth and global reach with seamless ecommerce solutions.
Client:
WHITEbIRD
Year:
2024
Industry:
Jewelry & Fashion
Duration:
5 Weeks
Services:
Brand Identity
UI UX Design
Overview:
Solarc needed a website that could mirror the passion and intensity of its athletes while offering an easy way to manage schedules, events, and memberships. Their previous site felt outdated and static, failing to connect with their growing community or showcase the professional side of the club. The new build had to balance excitement with clarity, ensuring the site worked equally well for prospective members, fans, and sponsors.
Challenges:
The old platform lacked scalability updating events or adding new players was a manual, time-consuming process. Visual identity was also inconsistent, with no clear hierarchy between content types. The site didn’t communicate the club’s values or energy, making it difficult to attract new talent or build stronger sponsor relationships.
Conclusion:
We delivered a modern, CRO-focused site with a CMS that puts Solarc fully in control. Event pages, team rosters, and sponsor highlights are now easily managed without developer support. The visual direction uses bold typography, dynamic layouts, and subtle animations to bring the spirit of competition online. With performance scores at the top range, the new site is as fast as it is engaging, positioning Solarc as a professional and forward-looking club.
